About Me

I am a purpose-driven, multi-award-winning marketing leader passionate about unlocking potential - in people, brands, and businesses.

What sets me apart:

Rare Commercial Acumen: As a former sales leader, I bridge business and customer value to drive cross-functional alignment
Versatility: From multinationals to startups, I’ve delivered impact in financial services, tech, healthcare, retail, and more
Global Perspective: I have lived and worked in London, Hong Kong, Shanghai, Copenhagen, and North Carolina, inspiring high-performing teams across 60+ markets
Multi-Award Recognition: Honoured by The Stevie Awards, Management Today 35 Under 35, Advertising Week, The Marketing Academy, etc. for driving transformation and innovation

What excites me?

Solving problems, building things, and making the complex simple.

I’m not here to follow a mould.

I’m here to create something extraordinary - bringing strategic clarity, creative energy, and a relentless focus on impact to transform businesses and unlock growth.

My Approach

Every business is unique, and so is my approach. I start by listening - truly understanding your challenges, goals, and what makes your brand tick.

I believe in the power of co-creation, partnering with you to design tailored solutions that don’t just meet your needs but exceed your expectations. My work is grounded in authenticity, backed by data, and fueled by a focus on simplicity, agility, and transformation.

Whether it’s aligning cross-functional teams, crafting customer-centric propositions, or embedding agile practices, my approach ensures every step we take is purposeful, collaborative, and designed to drive meaningful growth.

Here's what my clients say

”Catherine has a unique ability to step into complex challenges, quickly assess the situation, and deliver a clear, actionable plan.”

- Managing Director, B2B Services

”We needed senior marketing leadership but weren’t ready for a full-time CMO. Catherine stepped in as our Fractional CMO and delivered exceptional results.”

- Founder, SaaS Startup

Locations

I'm based in Surrey, with easy access to London, but I operate globally. Having lived and worked in diverse markets, I have optimised marketing strategies and driven success across multiple industries.

Global

Worldwide presence and impact

Local